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SEFTON IN-STORE BRANDS

Sefton is a menswear fashion retailer in London, stocking an eclectic range of international designers, blended with high quality own brand product in a modern, down to earth boutique environment.

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about:blank clothing is a take on blank, minimal, unisex pieces that are designed to last. The name derives from the page found when your web browser has nothing else to display. Started by Perry Davies and Jack Henderson, the brand gives a nod to sustainability; using 100% biodegradable packaging. 

Designed in Stockholm and consciously made in Europe, CDLP’s luxury essentials go against the norm of mass production. Each garment is crafted from future-oriented materials using environmentally friendly processes.

Cut & Pin creates products that are seasonless and offer versatility in the modern wardrobe. Founded by two friends with the intention to keep integrity as its main design focus, the brand gives us the highest quality and attention to detail in each piece.

Founded in 1947 in Japan, Edwin brought a high quality denim jean to the Japanese market. Importing its fabric from America, the brand established itself by creating the innovative design techniques such as stonewashing. Continuing 70 years on, Edwin still produces unique selvedge denim pieces of the made heaviest ring spun fabric.

Launching in 2006, Esecentric Molecules was created by Geza Schoen and became an innovative way of focusing the a fragrances pure substance. The Berlin perfumer had the vision of inventing a fragrance that became unique to each wearer, making it more of an affect than an aroma. The greatest example is Molecule 01 that consists of a single ingredient.

Mark Epperson founded Epperson Mountaineering in 1973 with the intention of crafting the perfect pack for hiking. Attention to detail is put into each bag by using the best materials available, such as mil-spec tubular webbing, 1000 denier CORDURA® and YKK zips.

forét was founded in 2014 and was created to reference a time where there were no phones or social media. The contemporary collections by the brand are made to capture an older time, telling a story of two friends growing up and playing together in the forests of rural Denmark. Every piece made seeks to blur the line between outdoor clothing and casual staples.

GALLIVANT is a multi award-winning independent perfume-maker from London, founded and created by Nick Steward, with a collection of travelinspired playful, thoughtful, unisex fragrances. Perfumed escapism.

Dating back to Maine in 1876, George Henry Bass was a man with the simple mission to make the very best shoe. The Weejuns were invented in 1936 and became the world’s first penny loafer. Bass created the style by putting a spin on a Norwegian farm shoe that was originally designed for “loafing in the field”.

Founded in 2013 with the aim of simply helping people give long lasting life to their wardrobes. Starting London, Liquiproof LABS quickly grew into one of Europe’s leading fashion care brands. Using natural ingredients and non harmful toxic or environmental side effects. The brand uses advanced technology to create its powerful formulas.

The established Copenhagen-based brand gives a modern take on streetwear through timeless design. Creating staple pieces for the wardrobe, its main inspirations derive from Danish design and skateboarding.

Produced exclusively in Japan, Porter Yoshida Kaban was established in 1962 by Yoshida & Co. The brand is known for their high standards of manufacturing and timeless designs, using durable nylon fabric on each bag with the key feature of repelling dirt and water.

“Swedish melancholy at its driest”, Stutterheim uses the famed sartorial streets of Östermalm to the streetwear of Södermalm as its main inspiration. Located in Stockholm, the brand takes pride in the Swedish weather and uses the Fisherman’s raincoat as a design focus.

Unseen Footwear is designed in London & handcrafted in Italy. Created as a reaction against the brand driven logo mania of today’s fashion world. The brand creates sneakers that cater for those that recognise that real style is not bold and brash but understated. Each product is unbranded and except for subtle details such as a flash of 3M reflective material at the heel and tonal embossments on the shoe’s tongue. 

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